Swachh Bharat Mission turned into a Nationwide movement for Cleanliness and Hygiene

Mar 31,2024

Union Minister Shri Hardeep Singh Puri Ji during an event to celebrate 40 years of FICCIFLO, the FICCI organisation that empowers women entrepreneurs, emphasizes the various government initiatives. Prime Minister Shri Narendra Modi Ji announced the vision of an 'Open Defecation Free' India in his first Independence Day speech from the ramparts of Red Fort in 2014. The collective resolve of the Indian populace to make ODF India a reality turned a government scheme into a nationwide movement for cleanliness and hygiene - a Jan Andolan. This transformation was possible due to the collaborative efforts of the government, civil society, and the active participation of citizens across the nation. The success of #SwachhBharat has offered women a life of dignity. The Swachh Bharat Mission stands as a testament to what can be achieved when the nation comes together to pursue a common goal.

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